• 1. Company Background
• 4. Issues
• 2. Key People
• 5. Your Role
• 3. New IT Project
• 6. Your Task

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Company Background

DentDel Inc. is a wholesale distributor of dental equipment. The main business operation involves purchase and resell of dental equipment to dentists. DentDel began operations as a regional provider of dental supplies to dental providers. The initial marketing plan was to employ sales staff, travel to dentist offices and take orders.